Nominate a hardworking provider or small business — or apply for yourself.
Selected applicants receive six months of Sponsored PRO and practical profile guidance at no cost.
You can recognise a business you genuinely know, or speak for your own business. Self-application carries no disadvantage.
1
Nominate someone
Tell us about a provider or small business you genuinely know, what they do, make, sell or supply,
and why greater opportunity could make a meaningful difference. The nominee must know about the nomination
and agree to being contacted.
2
Apply for yourself
Tell us honestly about your business, what you offer, the barrier you currently face and your willingness
to build and maintain a strong Hustlefella profile.
Step 1
Apply
Submit enough accurate information for an initial assessment.
Step 2
Private review
Hustlefella considers the business, circumstances, suitability and available sponsorship capacity.
Step 3
Strengthen the profile
Shortlisted applicants may receive guidance before Sponsored PRO is activated.
Step 4
Sponsored PRO
Selected applicants receive six months of PRO at no cost. No paid subscription starts automatically.
What selected applicants receive
Six months of Sponsored PRO.
Lift-Up is a sponsored route into Hustlefella PRO — not a separate pricing plan,
cash grant or loan.
PRO accessSix months of PRO during the confirmed sponsorship period.
Profile guidanceHelp strengthening the business or provider profile.
Quality reviewA private profile review before Sponsored PRO begins.
Progress check-insReasonable follow-up during the sponsored period.
Places are limited. At the end of the sponsorship, Hustlefella may return the listing to GROWTH,
extend sponsorship, offer another arrangement or invite the business to continue with paid PRO.
Any paid subscription requires the business's agreement.
Who Lift-Up is for
Need matters. So do effort and potential.
Lift-Up is intended for genuine providers and small businesses that could benefit meaningfully from PRO
but currently face a real financial barrier to paying for it.
A strong candidate will usually:
Operate a genuine, lawful service or business activity supported by Hustlefella.
Show useful skill, product quality, reliability, experience or clear potential.
Face a genuine current barrier to paying for PRO.
Be willing to build and maintain an honest, professional profile.
Respond to reasonable contact and participate in profile or progress reviews.
Lift-Up is not:
A guarantee of selection or profile approval.
A promise of enquiries, customers, sales, work or income.
A cash grant, loan or transferable benefit.
A replacement for required qualifications or legal registrations.
An automatic permanent free PRO subscription.
How applications are assessed
Individual. Private. Practical.
Applications are not automatically approved or simply handled first-come, first-served.
01
Quality & reliability
What the business does, makes, sells or supplies, and the evidence that it operates genuinely and responsibly.
02
Need & potential impact
Whether a real financial barrier exists and whether greater visibility and PRO capability could be useful.
03
Commitment
Whether the applicant is willing to complete the profile, keep information accurate and make genuine use of the opportunity.
Privacy and dignity matter.
Financial circumstances are not displayed on the public profile. Do not submit bank statements,
identity documents, medical records, account numbers or similarly sensitive material unless Hustlefella
specifically requests limited information later. Personal stories are not published without permission.
Lift-Up application
Nominate someone — or apply for yourself.
Tell us enough to understand the business, what it offers and why Lift-Up could be useful.
Be honestShare accurate information based on what you genuinely know.
Protect privacyDo not upload highly sensitive personal or financial documents.
Use real examplesSpecific examples help us understand the business and its potential.
Your information is reviewed privately.
Applications are used to assess and administer Hustlefella Lift-Up.
Submission does not guarantee selection, Sponsored PRO or a particular commercial result.
Frequently asked questions
The important fine print.
Can I apply for myself?
Yes. Self-applications are welcome and are not treated as less deserving than nominations from someone else.
Who can nominate someone?
A customer, friend, family member, colleague, employer, community member or another person who genuinely knows the business or provider. The nominee must know about the nomination and agree to being contacted.
Does applying guarantee selection?
No. Applications are reviewed individually and available places depend on Hustlefella's sponsorship capacity at the time.
Does Sponsored PRO guarantee customers, sales or work?
No. Lift-Up provides PRO access, profile tools and greater opportunity to be discovered. It cannot guarantee views, enquiries, customers, sales, paid work or income.
What happens after the six months?
No paid subscription starts automatically. Hustlefella may:
return the listing to GROWTH;
extend sponsorship for another period;
offer another suitable arrangement; or
invite the business to continue with paid PRO.
The business must actively agree before any paid subscription begins.
Will customers know about the applicant's financial circumstances?
No. Financial circumstances remain private. Sponsored businesses are presented professionally and on the merit of what they offer.
Hustlefella Lift-Up
A fair opportunity can be a useful beginning.
Nominate a business whose effort deserves greater opportunity, or take the first step for yourself.